Chief Executive Officer

Lead throughvalue migration

Authors: Samantha Zhu, Serena Qiu, Song Han, Sheryl Yu, Deng Ling, Daniel Yang

The 2026 China Digital Transformation Index (DTI) rose by 10 points year-on-year, with the sharpest gains in three areas: growth, manufacturing and digital core. Most organizations have become better prepared for today’s competition; few, however, are prepared for tomorrow’s challenges. Based on what leading companies are doing today, we believe Chinese enterprises need to make three shifts to win the next round of competition.

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Lead through value migration

How Chinese enterprises can turn reinvention into future advantage ...

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Unlocking AI value in Finnish organisations
Success hinges on grounding AI strategies in customer needs, measuring impact and scaling decisions

Authors: Topi Hautanen, Heli Rantavuo, Mike Moore
Published: May 2026

Finland’s largest organisations face structural pressure from an ageing population, a shrinking labour force and export exposure in sectors where competitors are adopting AI at speed. For senior leaders setting investment priorities and operating model direction, AI is reshaping productivity, the speed of decisionmaking and how customers perceive value.

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Unlocking AI value in Finnish organisations

Finland’s largest organisations face structural pressure from an ageing population, a shrinking labour force and export exposure in sectors where competitors are adopting AI...

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Resilience redefined

Authors: Muqsit Ashraf, Rachel Barton, Miguel G. Torreira, Tomas Castagnino, Ladan Davarzani
Research lead: Tomas Castagnin
Published: June 2025

Resilience might be a top priority for many companies, but a
deeper analysis reveals significant cracks below the surface.
Accenture’s Resilience Index, which quantifies the resilience of
over 1,600 companies across six dimensions, highlights
vulnerabilities in people and operational resilience, despite
increased investment in technology. Adaptive resilience makes
a difference: 60% of top quartile performers on the Resilience
Index achieved profit gains after a severe shock, compared to
just 21% in the bottom quartile. To achieve adaptive resilience,
companies need to reframe volatility as a strategic advantage,
build flexible operating models that can stay ahead of crises
and invest in people, not just platforms. Accenture experts
have augmented this report with a series of blogs and articles
on different pillars of resilience, such as people, technology,
commercial and operational resilience.

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Resilience redefined

Resilience might be a top priority for many companies, but a
deeper analysis reveals significant cracks below the surface.

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For Multinational Companies, Localization Matters More Than Ever

Authors: Muqsit Ashraf, Tomas Castagnino and Giju Mathew
Published: January 2026
​

For decades, multinational companies optimized for scale, assuming global integration would outweigh local variation. That assumption no longer holds. In a world marked by geopolitical fragmentation, regulatory divergence and data sovereignty, firms can no longer rely on surface-level localization. The article argues that advantage now comes from operating as a network of deeply rooted regional businesses that can comply, compete and innovate locally while remaining globally coordinated. Companies that succeed invest in regional capabilities, shape local ecosystems and standards, and use AI to connect front-line decisions across markets. Today, enduring advantage depends less on size and more on the ability to operate independently everywhere while acting as one enterprise.

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For Multinational Companies, Localization Matters More Than Ever

For decades, multinational companies optimized for scale, assuming global integration would outweigh local variation. That assumption no longer holds. In a world marked by geopolitical fragmentation...

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Five Traits of Tech-Driven CEOs

Authors: Ravi Chanmugam, Michael Lyman, and Paul Daugherty
Published: October 2025

A new class of CEOs is redefining leadership in the age of AI. The article argues that technology-driven CEOs don’t treat digital tools as operational support but as a primary source of strategic advantage. These leaders personally engage with emerging technologies, make bold bets to reinvent business models, elevate data as a core asset, attract top technical talent and actively shape innovation ecosystems. Their edge comes not from technical backgrounds but from mindset: a willingness to learn, reimagine first principles and lead transformation hands-on. In an era of accelerating disruption, reinvention is no longer a function—it is the CEO’s job.

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Five Traits of Tech-Driven CEOs

A new class of CEOs is redefining leadership in the age of AI. The article argues that technology-driven CEOs don’t treat digital tools as operational support but as a primary...

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From early impact to enduring advantage

Authors: Manish Sharma, Senthil Ramani
Published: March 2026

With AI pilots everywhere, the harder question is how to turn pockets of impact into enterprise-wide value. This report identifies five realities shaping how AI delivers enterprise value from backloaded financial timelines and operational readiness barriers to the imperatives of strong data foundations, talent reinvention and future-ready operating models. Drawn from roughly 6,000 AI engagements and research, it charts a clear three-phase journey from Siloed AI to Structural AI and Systemic AI that create the base for an enterprise where intelligence is embedded at the core and value compounds continuously. The companies that sequence the foundations and move now will own the next decade.

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From early impact to enduring advantage

With AI pilots everywhere, the harder question is how to turn pockets of impact into enterprise-wide value. This report...

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Intelligent Digital Brain: Uplifting enterprise competitive advantage

Authors: Lan Guan, Muqsit Ashraf, Surya Mukherjee
Published: April 2026

Data alone does not make an enterprise intelligent. Intelligence emerges when data, knowledge, and decisions work as one across the enterprise. With humans in the lead, intelligent systems help organizations continuously learn, improve decisions, and drive reinvention.

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Intelligent Digital Brain: Uplifting enterprise competitive advantage

Data alone does not make an enterprise intelligent. Intelligence emerges when data, knowledge, and decisions work as one across the enterprise. With humans in the lead, intelligent systems help organizations...

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The dawn of the agentic deal
How leading companies unlock value pools traditional M&A can't reach

Authors: J. Neely, Rachel Barton, Matt McClelland, Rajat Maaker, Steve Husaim, Felix Hessel, Himanshu Patney
Published: March 2026​

Mergers and acquisitions are entering a new phase as agentic AI reshapes how companies create value. Generative AI improved efficiency in deal-making, but agentic AI goes further, opening value pools that traditional M&A models struggle to reach. Our survey of 650 senior executives suggests this shift is accelerating: 72% expect agentic AI to become more mature during post-deal integration, pointing to a move from pilots to operational scale. Companies that embed agentic AI into deal strategy from the outset expect profitability margins 1.7 times higher than peers. To capture that advantage, firms must redesign deals, modernize digital infrastructure and prepare workers for human-led AI governance.

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The dawn of the agentic deal

Mergers and acquisitions are entering a new phase as agentic AI reshapes how companies create value. Generative AI improved...

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Going for growth
Navigating the great value migration in the age of AI

Authors: Jason Angelos, Jon Edwards, Nevine El-Warraky, Chris Tomsovic
Research lead: Tomas Castagnino

Published: September 2024

From transforming operational efficiency to driving innovation, AI and gen AI are revolutionizing how businesses create, compete and capture value. However, while leaders with advanced AI capabilities are growing 4.7x faster than peers, many remain mired in fragmented pilots and legacy systems. To succeed, companies must scale AI across three interconnected horizons: enhancing core operations with efficiency and deeper customer engagement; expanding into adjacent markets using data-driven insights; and innovating entirely new revenue models. Leaders must act decisively, leveraging AI to drive hyper-personalization, rapid market analysis, accelerated product development and strategic agility

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Going for growth

From transforming operational efficiency to driving innovation, AI and gen AI are revolutionizing how businesses create, compete and capture value. However, while...

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Humans, AI and robots
The economics of reinventing work and the workforce

Authors: James Crowley, Karalee Close, Kenneth Munie, Silvia Hernandez, Selen Karaca-Griffin
Research lead: Selen Karaca-Griffin
Published: March 2025

AI, autonomous agents and robotics are reshaping the nature and economics of work. Joint research by Accenture and the Wharton School explores how organizations can go beyond automation to rearchitect work itself: augmenting roles, redesigning teams and restructuring entire processes. Initial findings highlight the potential of a Human + model—where people work alongside intelligent digital and physical agents— to unlock transformative value, including up to $240 billion annually in biopharma alone. The findings offer business and policy leaders a data-rich foundation for navigating the agentic age with purpose—maximizing productivity while advancing human dignity and long-term resilience.

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Humans, AI and robots

AI, autonomous agents and robotics are reshaping the nature and economics of work. Joint research by Accenture and the Wharton School explores...

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Ready for resilience
How to navigate the new tariff landscape

Authors: Muqsit Ashraf, Jack Azagury, Ben Carey, James Crowley, Andrew Levy, Chris Tomsovic, Nick Kojucharov
Research lead: Tomas Castagnino
Published: April 2025

The economic impact of the new US tariff regime is likely to be substantial. For example, the additional cost imposed on the average US household from higher tariffs could be around $2,000 per year. As noteworthy as the magnitude of the tariffs, however, is the unprecedented uncertainty introduced by their scale and ever-changing nature. To respond effectively, companies should focus on strengthening four key dimensions of enterprise resilience: operational, commercial, people and technology. Accenture Research creates reports that are customizable by industry to ensure relevance across sectors.

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Ready for resilience

The economic impact of the new US tariff regime is likely to be substantial. For example, the additional cost imposed on the average US household from higher tariffs could be around $2,000...

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Generative AI-powered reinvention
APAC’s opportunity to outpace the competition

Authors: Hiroshi Makioka, Vivek Luthra, Dr. Serena Jing Qiu
Research lead: Dr. Serena Jing Qiu
Published: September 2024

Companies in APAC have a significant opportunity: Total enterprise reinvention could unlock up to $4.5 trillion in enterprise value. However, many are still in early stages, with only 8% qualifying as Reinventors and just 31% possessing the skills needed for large-scale transformation. By overcoming existing challenges and leveraging regional strengths— including a strong focus on responsible AI principles and a commitment to outperform global peers—APAC firms can gain a competitive advantage. Embracing these strategies will enable them to lead in the global race for enterprise reinvention.

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Generative AI-powered reinvention

Companies in APAC have a significant opportunity: Total enterprise reinvention could unlock up to $4.5 trillion in enterprise

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The complexity dividend
How companies turn scale and complexity into revenue, margin and market share

Authors: Christopher Roark, Russell Warren, Reef Al Awwad, Kevin Millan
Published: December 2025

For many growing companies, operations become so complex and layered that decision-making slows to a crawl. Costs, meanwhile, can get embedded so deeply in processes and workflows that they’re hidden from view, putting a relentless and invisible drain on productivity and profits. To overcome these challenges, growing companies must first shift their thinking about complexity: rather than focusing on removing it, they should use AI to amplify “good” complexity— the kind that drives growth, revenue and margin—and simplify or sunset “bad” complexity that drains profit. Second, they must rethink the role of AI itself.

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Five Traits of Tech-Driven CEOs

For many growing companies, operations become so complex and layered that decision-making slows to a crawl. Costs, meanwhile...

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The great value migration

Authors: Jason Angelos, Katie Dunn
Research lead: Tomas Castagnino, Katarzyna Furdzik
Published: December 2025

Over the past decade, markets experienced a great value migration, as $27 trillion in enterprise value changed hands. The pace of value migration is accelerating, having doubled in what we call the “Age of AI.” The great value migration is shifting the balance of power and giving rise to a new set of corporate Value Leaders. These companies grew earnings at nearly 3x the pace of competitors; they also increased their enterprise valuations by more than 7x compared to their peers. This report examines the six characteristics, or “DNA,” that underpin how Value Leaders operate.



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The great value migration

Over the past decade, markets experienced a great value migration, as $27 trillion in enterprise value changed hands. The pace...

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Proof over promise:
Insights on real-world AI adoption from 2025 MINDS organizations

Authors: Muqsit Ashraf, Maria Basso, Stephan Mergenthaler
Published: January 2026

AI’s promise is no longer the point; proof is. This white paper, informed by hundreds of organizations applying to the World Economic Forum’s MINDS (Meaningful, Intelligent, Novel, Deployable Solutions) programme, examines what separates experimentation from scaled impact. It finds that successful adopters treat AI as a core business capability, redesign work around people and machines together, strengthen data foundations, modernize infrastructure and build trust through responsible governance.

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Proof over promise

AI’s promise is no longer the point; proof is. This white paper, informed by hundreds of organizations applying to the World...

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Global debt levels are on the rise. How worried should we be?

Research lead: Tomas Castagnino
Published: September 2024

Global debt is rising—and with it, the risk to economic stability.
Over 50 developing countries now spend more on debt interest
than education or health. Economists warn this trajectory
threatens both growth and crisis preparedness, with 64%
citing debt as a key risk for emerging markets. Insights from
leaders at the World Bank, Accenture and others highlight the
urgent need for fiscal reform, smarter spending and multilateral
cooperation. Emerging tools like pause clauses and AI-driven
public sector efficiency offer new avenues. But unless
policymakers act now, debt will continue to constrain
resilience, especially in the most vulnerable economies.

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Global debt levels are on the rise. How worried should we be?

Global debt is rising—and with it, the risk to economic stability.
Over 50 developing countries now spend more on debt interest
than...

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The climate advantage:
How AI can help governments drive better climate action

Authors: Ramez Shehadi, Elizabeth Naik, Ankit Jain, Masa Chalabi, Carla Maria Issa
Published: November 2025

Published by the World Governments Summit in collaboration with Accenture, this report examines how AI can help governments accelerate climate action amid widening gaps between climate commitments and real-world outcomes. With global emissions needing to fall 42% by 2030, AI offers a powerful lever across seven domains from policy design and climate modeling to energy systems, urban planning, agriculture, procurement and citizen engagement. Case studies show AI improving forecasting accuracy, optimizing resource use and increasing accountability across supply chains. While not a silver bullet, AI enables governments to move faster and smarter, translating climate ambition into measurable progress—if paired with strong governance, sustainable digital infrastructure and human-led decision-making.


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The climate advantage

Published by the World Governments Summit in collaboration with Accenture, this report examines how AI can help governments accelerate climate ...

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The productivity payoff
Unlock competitiveness with generative AI

Authors: Christopher Roark, Stephanie Jamison, James Crowley, Tomas Castagnino, Kevin Millan
Research lead: Kevin Millan
Published: October 2024

Despite significant investments in various technologies in recent years, most companies are not yet seeing the payoff in terms of higher productivity. Indeed, nearly 40% of the large companies we analyzed (1,392) recorded negative annual productivity growth during the period studied. However, our research also found a few bright spots of productivity growth in firms across diverse industries and geographies. Three reasons for this stand out. First, high productivity growth companies define and measure productivity differently. Second, they invest boldly and strategically to boost their productivity. Third, they use gen AI to automate or augment many tasks.

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The productivity payoff

Despite significant investments in various technologies in recent years, most companies are not yet seeing the payoff in terms of higher productivity. Indeed, nearly...

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Leapfrogging Development
Unlocking Africa’s Potential in Global Value Chains with Artificial Intelligence

Authors: Beatrice Grace Aluoch Obado, Theodore Lechterman, Satish Nrusimhadevara, Mayuri Naik
Published: November 2025

This report, published in partnership with IE University, examines the cocoa, coffee and sugarcane industries to understand how African economies can use AI to move up global agricultural value chains. More than 80% of Africa’s agricultural exports today remain unprocessed, leaving most value captured offshore—yet research finds AI could help lift Africa’s GDP by an estimated $1.5 trillion by 2030. The challenges are structural: fragmented logistics, weak midstream capacity and exclusion of smallholders, women and youth all limit scale and value capture. We show how AI-enabled advances in traceability, quality grading, logistics optimization and inclusive data governance can begin addressing these obstacles. The report emphasizes coordinated action across multinational, regional and local actors, and it recommends targeted investment in digital infrastructure, skills and inclusive AI models.




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Leapfrogging Development

This report, published in partnership with IE University, examines the cocoa, coffee and sugarcane industries to understand how African economies...

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Turning the key:
Unlocking the next era of sustainability leadership

Published: September 2025​

CEOs increasingly treat sustainability as a driver of growth and resilience: in a survey of nearly 2,000 leaders across 128 countries, 88% say the business case is stronger than five years ago. Still, volatility and capability gaps are slowing the shift from ambition to credible delivery. The report’s message: win the next era by balancing near-term performance with long-term resilience through practical activation. Recommendations for clients: collaborate on regulation, harness consumer demand to spur innovation, expand access to technology, upskill workforces, and lead with credibility to build trust and lasting impact.

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Turning the key

CEOs increasingly treat sustainability as a driver of growth and resilience: in a survey of nearly 2,000 leaders across 128 countries, 88% say the business...

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From data debt to enterprise intelligence

Authors: Francesco Venturini, Boris Maurer, Davide Bellini, Marco Grigoletti, Mathangi Sandilya, Andrew Lanktree, Swati Vyas, Andrea Orlando
Research lead: Swati Vyas
Published: August 2025

Telcos entered the AI era believing years of cloud, data and platform investment had prepared them for reinvention. Yet beneath that ambition sits data debt: fragmented, low-quality information that leaves nearly 80% not ready to become data-first, AI-driven businesses, while data teams spend 62% of their time cleaning instead of analyzing. The tension is rising because 84% of enterprise executives still see telcos as key gen AI partners. The breakthrough, the report argues, is to treat data as a strategic asset, build AI-native fabric-and-mesh architectures and use gen AI itself to automate metadata, improve quality and unlock faster growth enterprise-wide.

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From data debt to enterprise intelligence

Telcos entered the AI era believing years of cloud, data and platform investment had prepared them for reinvention. Yet beneath...

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Reinventing with a digital core

Authors: Karthik Narain, Lan Guan, Ram Ramalingam, Koenraad Schelfaut, David Wood, Surya Mukherjee
Research lead: Surya Mukherjee
Published: November 2024

Thriving requires reinvention, with the digital core at the heart
of this transformation. It connects data, processes and
technology, enabling businesses to adapt, learn and innovate.
Built with engineering principles “Architect for Intent,”
“Connect the Dots” and “Thrive with Ecosystems,” it evolves
with change, staying smart, efficient and free from rigid
systems. The report outlines actionable strategies to achieve
this transformation: adopting AI-first architectures, integrating
systems for real-time analytics and partnering with ecosystems
to access cutting-edge innovations.

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Reinventing with a digital core

Thriving requires reinvention, with the digital core at the heart
of this transformation. It connects data, processes and
technology...

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Chief economists look ahead to ‘particularly complex’ year of tariffs and tensions

Authors: Tomas Castagnino and WEF
Research lead: Tomas Castagnino
Published: January 2025

This issue of the Chief Economists Report published regularly by The World Economic Forum, expects 2025 to bring slower global growth, rising fragmentation and renewed uncertainty. Just 17% forecast improvement. Concerns include US trade policy shifts, widening geopolitical tensions and structural debt burdens. As tariffs rise and industrial policies grow more inward-looking, the risk of global economic splintering intensifies. Yet opportunities remain: AI-led productivity gains, easing inflation and resilient US and emerging market growth offer paths forward. The challenge for leaders is clear— navigate rising volatility while accelerating reforms, especially in developing economies. Those who foster cooperation, strengthen resilience and harness technology may still shape a more inclusive, stable global recovery.

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Chief economists look ahead to ‘particularly complex’ year of tariffs and tensions

This issue of the Chief Economists Report published regularly by The World...

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The Diversity Dividend:
Why it pays to engage women-owned businesses in Southeast Asia

Published: October 2025

Women-owned businesses are a growth engine in Southeast Asia, yet corporate sourcing still overlooks them. Across 631 companies in Singapore, Vietnam and Indonesia, supplier diversity delivers measurable upside: revenue growth increases 2.2% when suppliers lift women’s leadership representation by 5%. Currently, procurement friction keeps access low, with only 23% of women-owned firms in Singapore supplying large buyers. To treating women-owned suppliers as strategic partners, large companies should simplify onboarding and requirements, improve payment terms, increase selection transparency, and partner with networks/certifiers—unlocking innovation, faster time-to-market and more resilient supply chains.

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The Diversity Dividend

Women-owned businesses are a growth engine in Southeast Asia, yet corporate sourcing still overlooks them. Across 631 companies in Singapore, Vietnam...

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Reinventing with a digital core - Chapter 1

Authors: Paul Daugherty, Koenraad Schelfaut, David Wood, Prashant P. Shukla, Jim Wilson
Research lead: Shachi Jain
Published: July 2024

To thrive amid change and capture the potential value of generative AI (and the next disruptive technologies), companies need a digital core that is reinvention ready. Our research has identified three tenets for companies to achieve it:

1. Build an industry-leading digital core tailored specifically to your industry and company.
2. Boost investments in strategic innovation, including re-engineering systems for machine (AI) operations.
3. Balance growing technical debt with appropriate investments,
using programmatic and autonomous methods.

Compared to the sample baseline, leading companies which did all three experienced a 60% acceleration in their revenue growth rate while increasing profitability by 40%. We call this the 60:40 effect.

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Reinventing with a digital core

To thrive amid change and capture the potential value of generative AI (and the next disruptive technologies), companies...

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Emerging markets, emerging intelligence:
The rise of AI from the future capitals of tech

Authors: Francis Hintermann, Abhishek Jain, Alok Ranjan, Carla Maria Issa
Published: October 2025

The Global South hosts more than 23,000 AI startups, yet has received only $12.1 billion in funding compared with $108.3 billion in the Global North. However, this report—a collaboration between Accenture and the FII—argues that a shift is underway, with 87% of investors saying they expect to increase AI investment in the region within 24 months. The South’s competitive talent, affordable energy and rising domestic demand make it the next major AI frontier, with generative AI alone potentially unlocking $10.3 trillion in economic value by 2038 and reshaping the global innovation map.



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Emerging markets, emerging intelligence

The Global South hosts more than 23,000 AI startups, yet has received only $12.1 billion in funding compared with $108.3 billion...

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Avoiding the Janus trap:
Why Europe must commit to AI-powered reinvention

Publisher: The European Business Review
Authors: Mauro Macchi, Matt Prebble, Dominic King, Laura Ann Wright
Published: July 2025

Europe risks falling into the “Janus trap”—acknowledging AI’s promise while hesitating to act. Though AI could boost productivity and resilience, only 8% of strategic generative AI investments in Europe have been scaled, and more than half of large firms have yet to scale even one. Larger companies are pulling ahead, with AI capability scores averaging 54 versus just 39 for mid-sized peers. Automotive and aerospace lead, while energy, telecoms and utilities lag. Closing the competitiveness gap requires bolder bets, stronger digital cores and a sovereign AI ecosystem. Without faster action, Europe will remain stuck between the past and the future.

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Avoiding the Janus trap

Europe risks falling into the “Janus trap”—acknowledging AI’s promise while hesitating to act. Though AI could boost productivity and resilience, only 8% of strategic...

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Profiting from the relationship between resilience and growth

Publisher: Ivey Business Journal
Authors: Muqsit Ashraf, Miguel Torreira, Tomas Castagnino, Rachel Burton, Ladan Davarzani
Published: September/October 2024

Resilience is a critical driver of long-term growth and profitability. Accenture’s research on 1,615 global companies found only 52% of high-performing companies maintained their edge through the 2019-2023 business cycle, while 11% saw a complete reversal of fortune. To stay ahead, companies need a holistic resilience strategy that encompasses financial strength, technology, global operations, talent and sustainability. Companies with high resilience scores are four times more likely to outperform peers, growing 6% faster and earning 8% higher profit margins. These translate into $420 million more in revenue and $704 million more in profit every year for the average company in our sample with $7 billion in revenue. This article proposes building a resilience-focused culture, investing in a balanced set of strengths across multiple functional capabilities and developing the talent to harness new technologies.

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Profiting from the relationship between resilience and growth

Resilience is a critical driver of long-term growth and profitability. Accenture’s research

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Rethinking Productivity

Authors: Patrick Vollmer, Shruti Shalini, Andreas Egetenmeyer​

The article argues that manufacturing productivity must shift from cost-cutting to value creation, with resilience, adaptability and customer value at the core ...

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Rethinking Productivity

The article argues that manufacturing productivity must shift from cost-cutting to value creation, with resilience, adaptability and customer value at the core ...

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Unlocking AI Value at Scale: Workforce Adoption
A Practical Guide for Consumer Industries

Authors: Lan Guan, Muqsit Ashraf, Surya Mukherjee
Published: April 2026

Organizations today face the challenge of vast data reservoirs, yet limited capability to reason, learn and act efficiently. Traditional systems fall short, creating gaps in institutional knowledge and stalling transformative efforts. Addressing these challenges requires The Intelligent Digital Brain. A transformative cognitive system designed to enhance enterprise intelligence and competitive advantage, The Intelligent Digital Brain embeds structured reasoning, continuous learning and adaptive decision-making directly into organizational workflows. Unlike static knowledge bases, it dynamically adapts by integrating structured and unstructured data, proprietary workflows and institutional expertise. The result is a self-improving system that retains critical know-how, captures implicit knowledge and orchestrates actions autonomously, ensuring the enterprise consistently operates at its highest potential.

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Unlocking AI Value at Scale: Workforce Adoption

Organizations today face the challenge of vast data reservoirs, yet limited capability to reason, learn...

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The new rules of platform strategy in the age of agentic AI

Authors: Frédéric Brunier, Christopher Roark, Surya Mukherjee
Published: December 2025

Enterprise platforms once kept finance, HR and supply chains
humming, but agentic AI is turning that stable machinery into
a bottleneck. Too many firms bolt AI pilots onto brittle cores,
creating duplicate systems, stale data and operational drag.
The fix is not to scrap platforms but to rewire them as living
systems of intelligence by architecting AI‑ready infrastructure;
modernizing the digital core; defining how humans, platforms
and agents share accountability; reinventing operating models;
and building a culture of trust and fluency. In our survey of
1,031 executives, aligned companies averaged 2.2x higher
revenue growth and up to 37% higher profitability overall.

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The new rules of platform strategy in the age of agentic AI

Enterprise platforms once kept finance, HR and supply chains humming, but agentic AI is turning that stable machinery into a bottleneck ...

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